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Nexorea · AI mental wellness
Turning 40 interviews into an AI-first diary
Co-founder and Product Head · From May 2025 · Owned
- Problem
- People wanted help processing their feelings but didn't trust or keep using existing wellness apps.
- What I did
- Interviewed 40+ potential users, reframed the idea as an AI-first diary, and built a mobile-first MVP designed for privacy.
- Outcome
- 85% of new users completed onboarding; conversational AI with five emotional personas raised retention 25%.
- 40+User interviews
- 85%Onboarding completionVERIFY: number of users and period
- +25%RetentionVERIFY: which retention, compared with what
Context
I co-founded Nexorea to build an AI companion for everyday mental wellness, and led product.
What the interviews changed
Over 40+ interviews, the clearest need wasn't therapy-style advice. People wanted a private place to write things down and make sense of them. That reframed the product from a chatbot into an AI-first diary.
What we built
A mobile-first MVP with privacy-by-design choices in the user experience, and a conversational AI with five emotional personas so replies matched how the user felt.
Results
85% of new users completed onboarding. The persona-based AI raised retention 25%.